Sport Events
Across the last decade, The First Sunrise Media House and its partners have contributed to some of the most ambitious live events on the planet — from the FIFA World Cup and Olympic Games to Formula 1, Saudi Games, and continental tournaments.
Events
10+ Mega-Events
Countries
7 Countries
Team Size
500+ Professionals
Project Overview
Our team has worked in seven countries across Latin America, the Gulf, and Europe, overseeing large-scale broadcast operations, technical systems, and cultural integration within major international productions.
Key Highlights
FIFA World Cup Qatar 2022
Al Bayt Stadium Broadcast Ops (55 cameras / 500 crew / 68,000 pax).
Formula 1 Saudi Arabia
Full technical department lead (CCTV, radio, power, broadcast).
Saudi Games & Copa América
Venue-level operations management and media consulting.
Olympic Games & Pan American Games
Cross-departmental coordination for press services.
Our Role Across Events
Operational Leadership
Planning and supervising multi-venue broadcast operations, with responsibilities expanding up to seven stadiums across tournaments.
Technical Consultancy
For Formula 1 Saudi Arabia, led all technical systems: CCTV, power, radio, Wi-Fi, LED screens, lighting, and broadcast infrastructure.
Hospitality & Partner Management
Through our associate network, managed paddock and hospitality operations at Lusail Circuit (Qatar) and other global events.
Cultural Strategy
Bridging Latin and Arab production standards to ensure authentic representation and cross-cultural collaboration.
Impact
10+
Mega-Events delivered across sports, entertainment, and culture
500+
Professionals managed in on-site broadcast and operations teams
7
Countries of execution — Brazil, Qatar, Saudi Arabia, UAE, France, USA, Chile
Recognized for operational excellence and cultural diplomacy in global media production.
